With NOVACRETE PP Microfibers, you take charge of your results and your revenue. Stronger concrete. Bigger margins. Zero middlemen.
Every contractor knows the frustration:
NOVACRETE PP Microfibers are engineered for contractors who want control and profit back in their hands. When mixed into concrete, our fibers strengthen every pour by increasing durability, toughness, and crack resistance while eliminating surprises with no callbacks, no rework, and no stress. Take control by putting yourself in charge and no longer depending on distributors or suppliers, and make money by unlocking new revenue—buy direct at $3/yd³ and resell at $10/yd³. It’s not just reinforcement; it’s a revenue stream.
✅ Strengthen every pour — increasing durability, toughness, and crack resistance.
✅ Eliminate surprises — no callbacks, no rework, no stress.
✅ Put you in charge — you’re not depending on distributors or suppliers.
✅ Unlock new revenue — you buy direct at $3/yd³ and resell at $10/yd³.
It’s not just reinforcement.
It’s a revenue stream.

“We poured 200 yd³ with NOVACRETE and reduced cracking by almost 90%. Our clients noticed the quality difference immediately. Best of all, we resold at $10/yd³ and cleared an extra $1,400 profit on that job alone.”

“This product doesn’t just reinforce concrete — it reinforces my business. I never thought a material could become a profit center until NOVACRETE.”
We cut out the distributors so you can buy NOVACRETE PP Microfibers at true direct pricing. That means:
How Contractors Add $7 More Profit Per Yard With NOVACRETE Fibers
Strengthen every pour by increasing durability, toughness, and crack resistance while eliminating surprises with no callbacks, no rework, and no stress. Take control by putting yourself in charge and no longer depending on distributors or suppliers, and make money by unlocking new revenue—buy direct at $3/yd³ and resell at $10/yd³. It’s not just reinforcement; it’s a revenue stream.
A: No. Our fibers blend seamlessly into standard concrete mixes with no special equipment required.
A: Contractors typically include the cost in their bids as a reinforcement line item. Clients expect to pay for reinforcement — now you get the margin.
A: We stand behind NOVACRETE with a full satisfaction guarantee. If it doesn’t deliver the quality and profit you expect, you don’t pay.
Polypropylene (PP) microfibers are small synthetic fibers added directly to fresh concrete. They create a 3D reinforcement network that reduces surface cracking, curling, and imperfections, leading to stronger, more reliable flatwork.
When you purchase from us, you take full control of your job outcome. You don’t have to depend on the concrete plant to add fibers correctly—you can add them yourself and guarantee quality, consistency, and assurance on every pour.
They prevent plastic shrinkage cracks, reduce surface blemishes, and improve durability. This ensures smoother finishes, fewer callbacks, and better long-term performance for your clients.
We give contractors and installers an opportunity for extra income. You buy each bag (0.75 lbs) at just $3 per cubic yard and resell it in your job proposal at $10 per cubic yard—adding profit to every project you pour.
No. Our fibers are ultra-fine and blend seamlessly into the concrete. They don’t interfere with finishing and actually help reduce bleed water, leading to a better final surface.
Not at all. Just add one bag per cubic yard of concrete directly into the truck or mixer. The fibers disperse evenly within minutes.
Driveways, sidewalks, patios, pool decks, warehouse floors, and any slab-on-grade projects where surface cracks and finish quality matter.
We ship your order free of charge directly to the address you choose. That way, you don’t waste time sourcing or transporting—everything arrives ready for your job site.
No. Microfibers are not structural reinforcement. They work alongside rebar or mesh to prevent plastic shrinkage cracks and improve surface durability, but they don’t replace steel’s structural load capacity.
We give you three advantages no one else offers:
Every cubic yard you pour without NOVACRETE is a missed opportunity:
NOVACRETE PP Microfibers put the power back in your hands. Stronger concrete. Happier clients. A fatter bottom line.